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Top Articles Expanding Your Facebook Network for Business [2012-01-19] You can use your Facebook to attract and engage your business' potential customers. However, this strategy can only work if you're connected to a lot of users. The New, New Twitter and What It Means to You and Your Business [2011-12-12] The new, new Twitter is upon us and while some of you already have access to it, others will have to wait up to three weeks. I'm not one to write about new features or products as they're released. But I would like to take some time to review why this version of Twitter is important to you and your business. 15 Ways To Use Twitter To Toast Your Competition [2011-11-29] There are lots of success stories and case studies documenting business success through Twitter. Here are a few of my favorite ways to leverage this platform for new business benefits. SMMU Launches New Twitter Chat for Business Owners [2011-10-20] Social Media Marketing University (SMMU), the world's most trusted social media training program, has developed a new chat on Twitter to discuss social media and online marketing trends with small business professionals. 3 Ways to Use Twitter to More Deeply Engage Influential Prospects [2011-10-03] Amidst all the talk of Google+ and the new, new Facebook, Twitter has a lost a bit of its glow. How to Communicate in Twitterbites For Re/Tweet-Friendly Blog Posts [2011-09-07] Social media has changed the way we work, think and communicate. It must also, therefore, change the way we write. Five Indispensable Lessons For Twitter Success [2011-08-09] It's hard to believe but my three year Twitter anniversary is approaching so I've been reflecting on this channel and what it has meant to me. NewsGator Enhances its Social Sites 2010 Platform for SharePoint [2011-07-21] NewsGator recently launched Social Sites 2010 2.0, the next version of their flagship enterprise social computing software. Among other things, the new release includes enhanced community capabilities, architectures, and reporting functionality. NewsGator has also announced a new video module for Social Sites that supports enterprise learning initiatives and multimedia sharing. I have covered NewsGator on several occasions before (see NewsGator Gets More Mobile and Ramps Up Activity Streams and Analytics and NewsGator Offers Social Sites ™: A Comprehensive Enterprise Social Networking Suite). I recently spoke with Brian Kellner about their new offerings. Is Twitter Text, Speech, or Something New? [2011-06-30] I read an interesting article in the Neiman Labs blog, Is Twitter writing, or is it speech? Why we need a new paradigm for our social media platforms. It asks the question: Is Twitter writing, or is it speech? It clarified the reason for this question as we treated these two forms of expression quite differently. Text is seen as stable and more permanent and this has legal implications. Does Multiple Messaging Systems Solve Email Overload? [2011-06-14] If you've spent much time working in a heavy tech related job, you'll quickly learn how annoying email can be. No matter who you are, it's rare that you don't at some point feel overwhelmed by the number of emails staring at you in your inbox. How to Use the Hootsuite Bulk Scheduling Tool [2011-06-02] The following is part of a series on using the Hootsuite social media tool. In this post we are going to be looking at using the bulk scheduling feature. IBM Covers the Transformation of Business Email [2011-05-20] Business email remains big despite some attempts to get stuff out of an overcrowded inbox. As IBM mentioned, organizations still consider email to be their most important, mission-critical application. In 2009, there were over 800 million business email users worldwide, and that number is expected to jump to almost 970 million by 2014, according to IDC. For perspective, on the consumer side the numbers are almost identical. There were approximately 760 million consumer email users in 2009, with an expected 950 million by 2014. How To Use Twitter [2011-05-06] If you're a business owner breaking into the world of Twitter you've probably set up your account, uploaded your avatar (using your photo), written your short bio and are now sitting in front of the screen scratching your head. ToIP To Make International SMS Cheaper [2011-04-22] Have you ever been hit with an insane text messaging bill while traveling abroad for business? Rebtel, a leader in the VoIP industry, recently introduced ToIP (Text-over-IP) which could greatly reduce the cost of your messaging while traveling. Using Twitter Lists to Maximize Your Next Networking Event [2011-04-05] Creating a Twitter list is a powerful way of organizing people you follow on Twitter into manageable, bite-sized groups. Does chat have a future? Leah Culver Thinks so [2011-03-24] I used to really be into chat rooms, but since blogging, twittering, and Facebooking came along I found it just wasn't that interesting to me anymore. Facebook Wants All Of The Conversation [2011-03-03] For quite some time, Facebook has had a comments plugin for blogs, but it was not used very much. Today, they announced a new version of the comment system that is already being adopted by some large sites. Obviously, this has lots of the big tech blogs talking. ReadWriteWeb specifically remarked about the missing "bells and whistles": Yammer: Changing The Way We Communicate At Work [2011-02-17] There are a host of companies trying to change the way enterprises communicate internally. One such company is Yammer, which broke away from the pack two and a half years ago as the winner of TechCrunch50. Since then, they've been working hard to change the way we communicate with one another in the workplace. Making Your Twitter Activity More Valuable [2011-01-19] I expect a few raised eyebrows from the title of this post, but first off understand that what I'm asking is could you, not would you. How To Traverse The Twitterverse [2011-01-05] Twitter officially launched to the public in July 2006. By 2008, the universe of applications developed to enhance the Twitter experience was boundless. While the ecosystem was burgeoning with apps, the ability to track and manage the apps designed for specific purposes was elusive. Creating More Efficient Communication Within Your Organization [2010-12-16] For those of you not familiar with Chatter, it's a relatively new product that Salesforce (CRM vendor) released and it's basically designed to allow for more efficient communication within your organization. It's a bit like Facebook but for the enterprise. Should Your Blog Have Facebook And Twitter Accounts? [2010-12-02] We all have email, yet our inboxes are often overloaded. RSS is great, but some are letting RSS take a back seat as they are to busy on social networks. Can The New Facebook Messaging System Change How We Communicate? [2010-11-18] As many waited the unveiling of a quintessential @facebook.com kind of an email service from Facebook, CEO Mark Zuckerberg thought it would be more fitting to launch his latest service as the "Modern Messaging System". He started his product launch presentation speech by referring to a bunch of school kids he spoke to who, according to him, considered the email communications system that exists right now to be very 'slow' and 'too formal'. Social Media Plus Email Marketing [2010-11-04] Remember, the goal isn't to be good at social media. The goal is to be good at business because of social media. Here's one of the best ways to live that creed. Proactively use your social outposts to drive behavior among your current and prospective customers that has a higher value than just a one click "follow" or "like." Making Your Social Messaging Actionable [2010-10-21] Actions speak louder than words. And as such, we have the responsibility to lead desirable and mutually beneficial actions through meaning engagement. It's difficult to do so however, when we focus our efforts on cultivating communities where success is derived by their respective populations. From views and impressions to Likes and Retweets to the count of our Friends, Fans and Followers (3F's), me miss sight of what's truly important, connections, outcomes, and the experiences we define and nurture. |
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