Business IM Use up to 85

Business IM Use Up To 85%

By Shel Holtz
Expert Author
Article Date: 2005-07-05

A study from Radicati Group reinforces the notion that IM has evolved from a means for people to engage in idle chatter to a vital business communication tool.

Eighty-five percent of North American businesses use IM, according to the study, and 44% of those businesses that have adopted IM sought to improve internal communication. Thirty-three percent are saving long-distance phone charges by encouraging employees to use IM. In a C|Net story on the study, Cantor Fitzgerald trader Sal Morreale is quoted: "If you don't have IM in this business, you're not there. I tend to have 10 or 11 IM windows open at a time."

The study, "Messaging and Collaboration Corporate Survey, 2005 - 2006," is $2,500 from Radicati. I'd advise you just read the C|Net story.

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About the Author:
Shel Holtz is principal of Holtz Communication + Technology which focuses on helping organizations apply online communication capabilities to their strategic organizational communications.

As a professional communicator, Shel also writes the blog a shel of my former self.